Asus

Best of AsusBest of Asus Laptops

‘In search of incredible.’  That’s the motto that informs the laptop company that puts people at the heart of its work.  Asus is a laptop manufacturer dedicated to translating the insights gained from what people are thinking, feeling and doing into meaningful designs that give users an inspiring experience to enrich their lives through better technology.

Why This Brand May Be for You

Asus is distinguished as one of the best laptop manufacturers in the world.  With a large line-up of impressive systems, Asus is tirelessly innovative.  A competitive price-to-value ratio proves that a low price of acquisition doesn’t mean a sacrifice in quality.  The manufacturer is always among the first to embrace new technologies. That is of course when they’re not developing their own unique ideas, like the EEEBook series.  However, the company’s weak warranty forces customers who paid for less expensive products to pay for return shipping on defective items.  And their Web and social media initiatives could use some revamping to make them more accessible to users.

The Improvements

Always with smart school students, gaming geek giants and ladder climbing business professionals in mind, the Taiwanese laptop producer took a giant leap this year to undercut the competition.  Asus delivers durable, yet premium looking machines with clean lines an impressive battery life.  But (head-scratcher), they don’t seem to have anything new to offer the business user this year.

Asus Laptops

Asus is best in class when it comes to consolidating the latest in cutting edge tech and making it energizing yet simple for all users.  This culminates in some of the most lightweight and portable designs in the industry, like: super affordable chromebooks with more functionality than you might imagine.  Their 2-in-1 transformer books are geared up to give you more than meets the eye.  And the ultrabook offerings strike the perfect balance between power and value.

Top Asus Laptops

asus-main-imageThe Asus EeeBook series (Read Review) is the original notebook with a minimalistic design that’s high on mobility and functionality.  It sets a benchmark for all other mobile laptops with a price point that’s down right scandalous.  The sleek device features a compact design you have to feel to believe with a solid screen and proper chicklet style keyboard, a long battery life that makes it an ideal companion for travel, and a multitude of ports you won’t often find in this segment.  It’s an incredible system that offers great value. But it’s not without its faults.

The Company

AsusTek Computer, or simply Asus is best known for pioneering the netbook industry with its EeeBook series of portable computers.  BusinessWeek included Asus in its “InfoTech 100” and “Asia’s Top 10 IT Companies”.  Founded in 1990 by H. Tung, Ted Hsu, Wayne Hsieh and M.T. Liao, Asus Inc. is headquartered in Taipei, Taiwan and boasts approximately 113,000 employees.

Innovations

When it comes to Asus, enviable build quality is the name of the game.  Thankfully it’s a philosophy that extends to the internals of the systems, too.  Always at the forefront of incorporating new technologies into their laptops faster than competitors, Asus was the first to put NVIDIA’s G-SYNC anti-tearing technology into its gaming rigs in 2015.  For 2016 we got to look forward to the XG Station (a new graphics amplifier that gives you the functionality of using your laptop with a desktop graphics card).

Graphics

Collectively, Asus laptops receive high marks for consistent quality throughout the brand.  The lineup includes a wide range of machines like the ultra-affordable ChromeBook C202, with its long battery life.  The design of the ROG GL552 is inspired by the F22 fighter plane.  (In order to improve the quality of the monitor on its gaming laptop, late this summer Asus announced that it would team up with video game developer and digital distributor Valve® to provide an updated gaming monitor for DOTA 2.)

Performance

Asus is calling the new NVIDIA GeForce graphics card (rolling out in six of its new ROG laptops) ‘a game changing innovation for a new standard of PC gaming.’  The new G-Sync graphics card with Anti-Ghosting technology synchronizes the display’s refresh rate with the GPU’s frame rate.  This reduces stuttering and input lag.  You get super-rich displays while delivering silky smooth game play.  The G-Sync edition can overclock the Intel Core quad-processor to 4.0 GHz, and push up the memory to 64GB, making it a perfect system for gaming and coding.  To help keep things cool the CPU and GPU make use of 3D vapor chambers with blowers that collect dust in special channels to prevent the heatsinks from clogging.

Asus answers the call for higher processor performance by introducing the new Intel Core i5-6200U with a dual-core chip.  It has a 2.3GHz base clock.  And it’s an option that can be squeezed into some of its systems, like the ZenBook UX305.  Just another example of how the company incorporates insights gained from what people are thinking, feeling and doing into meaningful designs.   This puts machines like the ZenBook in direct competition with the likes of Dell’s XPS 13 which runs the same processor.

Keyboard

The keyboard on Asus machines are comfortable and spacious providing a solid typing experience without the flex that comes from budget laptops.  The availability of detachable keyboards is the result of innovative Bluetooth connection for 2-in-1 models.

Support

Asus system support still leaves something to be desired, which is unfortunately consistent from 2015.  You will discover, however, that phone reps are encouraging and able to answer your questions thoroughly, while guiding you toward the right path.  But Web and social media remains a trying means of troubleshooting your laptop’s issues.  The website is pretty straightforward to use.  But it sometimes directs you to the wrong solutions for problems.  We also wish that suggested solutions could be more informative.  Reaching out through social media channels returns much better results, however.  (Although trying to find answers through Facebook will likewise prove a frustrating experience.)

Software Offerings

The best software comes in the Asus Republic of Gamers (ROG) line.  These systems includes programs like the Gaming Center for a high-level view of your specs:  You get GameFirst III to configure upload and download speeds, MacroKey to assign shortcuts, and XSplit Gamecaster to record gameplay and broadcast on Twitch and Youtube.  You might be disappointed to find that other Asus models come with more than a desirable amount of bloatware.  Though some are useful, like 500GB of Asus WebStorage.

Now over to you.  What do you like about Asus Laptops?  We’d love to here from you.  Let us know in the comment section below.

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